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Educational Resources for Fashionistas

“You’re never too young or old to learn that education is the key to success. Phoenix Fashion Week is dedicated to the continuing education and mentoring of students with an eye on a career in the fashion industry, as well as industry professionals who wish to enhance their business acumen.”
Liz Riley | Director of Education

“Just the Idea of being able to take my students to a REAL fashion week and being able to bring to life, the things that I teach in class is very exciting! My fashion students have raised funds by selling water and root beer floats, just to go to Phoenix Fashion Week!”
Deb Strother | Fashion Teacher | Lake Havasu High School

THE BUSINESS OF FASHION SEMINAR SERIES

Sponsored by:

Thursday October 6th – “Launching Your Fashion Business”

9:00am – How to Start a Fashion Line on a Shoestring Budget
Mercedes Gonzalez, Global Purchasing Group

Tips and tools for today’s economy to affordably launch your fashion line for success

10:30am – Retail 101 : Boutiques & Retailers
Mercedes Gonzalez, Global Purchasing Group

Everything you need to know about opening and running a retail store (that you didn’t know).

12:00pm – Branding your Fashion Business
Laura Sherman, Fashion Business Inc.


Learn how to successfully establish your brand identity for introduction into the marketplace

Details

Fashionistas $15 per seminar – Book 2 seminars for the same day & 3rd seminar is FREE!
Students $10 per seminar – Book 2 seminars for the same day & 3rd seminar is FREE!. (e-mail liz@phoenixfashionweek.com for Student Discount Code – must show proof of current enrollment)

RSVP Today – Limited Seats Available


Friday October 7th – “Socially Fashionable”


9:00am – The Power of Fashionable E-mail Marketing
Ron Cates, ConstantContact.com


Learn how to successfully market your fashion brand with constant contact.


10:30am – The Facebook of Fashion
Peter Koch, Balluun.com

Learn how to successfully and market your fashion brand, business to business, on the Balluun.com network

12:00pm – Social Media For Fashion
Jon Gluck, JonGluck.com


How to super succeed in fashion through social media.

Details

Fashionistas $15 per seminar – Book 2 seminars for the same day & 3rd seminar is FREE!
Students $10 per seminar – Book 2 seminars for the same day & 3rd seminar is FREE!. (e-mail liz@phoenixfashionweek.com for Student Discount Code – must show proof of current enrollment)

RSVP Today – Limited Seats Available


Saturday October 8th – “The Next Level of Fashion, Outside the BOX.”

9:00am – The Business of fashion – Legal, Finance, Start-Up 1-2-3
Rosiland Moorek Moore System Works
Get all of the tools and information needed for the business side of your brand, including accounting, trademark, and S.B.A information.

10:30am Fashion Styling 101 for Business
Jill Laine, Jilllainestyle.com

Learn how to succeed as a fashion stylist, includes the tips and tools in real time.

12:00pm – Fashion Roundtable : Moderated by Brian Hill


Industry professionals share their “Secrets to Success” (Q & A) to follow: Alicia Estrada – Stop Staring Clothing, Chris Detert – American Rebel PR, Joanna De’Shay – Black Russian Label, Rosiland Moore – Moore System Works, Jon Gluck, Iconic Digital, and more to be announced.

Details

Fashionistas $15 per seminar – Book 2 seminars for the same day & 3rd seminar is FREE!
Students $10 per seminar – Book 2 seminars for the same day & 3rd seminar is FREE!. (e-mail liz@phoenixfashionweek.com for Student Discount Code – must show proof of current enrollment)

RSVP Today – Limited Seats Available

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